Driving profitable growth through data-driven strategies, full-funnel execution, and creative optimization across Meta, TikTok & Snapchat platforms — scaling e-commerce brands across Egypt, the UAE, Saudi Arabia & Iraq.
What I Do
Full-funnel campaign management across Meta, TikTok, Snapchat & Google — from awareness to conversion, at scale.
Turning raw campaign data into actionable insights. Deep-dive into metrics to reduce CPA and increase ROAS profitably.
Scaled ad budgets to $20,000+/month efficiently — allocating spend across channels for maximum return with minimal waste.
Directing UGC & ad creatives that convert — A/B testing angles, hooks, and formats to find winning combinations that scale profitably.
5+ years growing e-commerce brands from launch to scale — building sustainable customer acquisition systems that maintain profitability at volume.
By the Numbers
Deep-dive into my latest case studies with full strategy, numbers & insights.
Career Journey
Background